Humane Society of Charlotte

A nonprofit animal rescue working to champion the wellbeing of companion animals and strengthen their bond with the people who know, love, and need them through low-cost vaccine clinics, educational programs, and community resources.

projects

Marketing Materials

From 2022-2025, I was the graphic designer for the Humane Society of Charlotte (HSC). During my time with the organization, I worked on numerous design projects for all of the departments - Adoptions, Admin, Clinic Services, Community Services, Education, Events, Marketing, Philanthropy, and Volunteers. These included brochures, packets, mailers, rack cards, flyers, billboards, event signage, social media graphics, digital ads, van wraps, and wayfinding and building signage.

Event Signage and Collateral

HSC hosts several annual city-wide events that have been community staples for years - Pet Palooza, Rescue Brew, Plates for Paws, and Ties & Tails Gala. For each event, I was tasked with designing print and digital marketing pieces and day-of collateral, signage, and merchandise.

Van Wrap Designs

When HSC moved into their new Animal Resource Center in 2022, they purchased several new vehicles to use for animal transport. I designed van wraps for these vehicles to showcase former HSC alumni and highlight HSC's many services for the community using HSC's bright branded colors and a fun theme of animals sitting in a caravan to make a quick impression.

Rescue Brew Calendar

I created and designed the annual Rescue Brew calendar, which has sold hundreds of units each year. Each month features the winning Top Dog and Queen City Kitty, as well as 10 runner-ups, and includes important animal welfare-related tips pertaining to that month. The calendar includes photos of all Rescue Brew entries, as well as important HSC dates and holidays.

Merchandise and Apparel

I expanded the organization's online store and retail center with newly designed apparel and merchandise, which has annually raised over $6,000. The most popular designs have been the Pup/Meow-lloween series and Grateful Pet.

skills

Graphic Design
IIllustration
Layout Design
Merchandise and Apparel
Print and Digital Collateral
Print Production
Signage and Wayfinding

Adobe InDesign
Adobe Illustrator
Adobe Photoshop

dates

2022-2025