Oncor

The largest energy delivery company in Texas and the 5th largest in the United States committed to investing in advanced infrastructure and technologies to create a safer, more reliable power grid, and working closely with the growing communities and leaders shaping the Texas of tomorrow.

THE PROJECT
Investor Book
Oncor partnered with 1558 Brand Agency to design an investor book that tells their story from a financial perspective, showcasing their historical impact on the state of Texas highlighting the company's current "state of the union," and presenting Oncor's upcoming projects.
As the designer responsible for the layout design of each internal spread, I transformed complex financial data into a compelling visual narrative, highlighting Oncor's achievements and historical milestones. I translated long-form copy into infographics and charts to highlight key performance indicators and market insights. I also designed creative data visuals and iconography related to the electric power industry, and partnered with their photographer to create visually-enhanced layouts.
SKILLS
Data Visualization
Iconography
Layout Design
Print Design
Adobe InDesign
Adobe Illustrator
Adobe Photoshop
team
1558 Brand Agency
Silvia Flores & Jake Smith
Ryan Vanderburg, Rive Media

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